Job Description

JOB TITLE: Copywriter, Mid-Level

LOCATION: Newark, NJ (onsite)

PAY RATE: $90k- $110k

START DATE: April 1st, 2025

DURATION: Direct Hire

SUMMARY:

As the Editorial Copywriter, you will play a pivotal role in crafting compelling and engaging narratives across multiple platforms. Reporting directly to the Creative Director, you will work closely to develop rich, relevant storytelling for seasonal campaigns, sales events, catalogs, and social media. You’ll have the opportunity to shape the voice of the brand, connecting with target audiences through creative and impactful content.

KEY RESPONSIBILITIES:

• Campaign Narratives: Collaborate with the Creative Director to develop and execute storytelling for seasonal campaigns, ensuring a cohesive voice and message across all touchpoints.
• Sales & Promotional Content: Create compelling copy for sales events, promotional materials, and product launches that resonate with our audience and drive engagement.
• Catalog Copy: Write, edit, and proofread copy for product catalogs, highlighting the benefits and features of Baby Brezza products in a way that speaks to young moms.
• Social Media Content: Develop engaging content for social media platforms that aligns with brand messaging and captures the attention of our target demographic.
• Web & Email Copy: Produce clear, persuasive copy for Baby Brezza’s website and email marketing campaigns, optimizing for user experience and conversion.
• Multi-Channel Storytelling: Ensure consistency in brand voice across all content channels while tailoring messaging to fit specific platforms and audiences.
• Collaboration: Work closely with cross-functional teams including marketing, design, and product development to ensure messaging is aligned with overall business objectives.

Qualifications:

• Experience: 4-6 years of experience in copywriting, preferably with a focus on consumer products, parenting, or lifestyle brands.
• Writing Skills: Exceptional writing, editing, and proofreading skills, with a strong ability to adapt tone and style to different platforms and audiences.
• Creativity: A creative thinker with a passion for storytelling and the ability to generate fresh ideas that align with brand values and objectives.
• Project Management: Strong organizational skills with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Digital Savvy: Experience writing for web, email, and social media with a good understanding of SEO best practices.
• Collaboration: Comfortable working in a team-oriented environment and willing to take on various writing tasks as needed.

Catena Solutions brings 30+ years of expertise supporting organizations to drive growth, optimize operations, and navigate industry challenges. Our team of consultants specialize in the areas of Change & People, Project & Program Management, Insights & Analytics, Strategic Growth & Innovation, Revenue Growth Management, Creative & Digital Marketing, Supply Chain Operations, Order to Cash, and Food Safety & Quality.

In addition to base pay, Advanced Group (consisting of Advanced Clinical and Catena Solutions) full-time employees are also eligible for benefits options such as health coverage, life insurance, disability insurances, and 401k benefits.

At Advanced Group, our commitment to diversity and inclusion in every part of our organization is crucial to fulfilling our mission and demonstrating our REAL values. It is Advanced Group's practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. This practice applies to all terms and conditions of employment including, but not limited to, hiring, training, compensation, benefits, promotions, transfers, layoff, Company-sponsored education, social and recreational programs, and treatment on the job.

If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.

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