Job Description

ABOUT US

We are a fast-growing, close-knit, dynamic, and successful Digital Services Company that specializes in providing support to large multinational companies for SEO, Product & Web Content Management, Social Media Management, Performance Marketing, E-Commerce Management, CRM & E-Mail Marketing Automation, DX & Development, Data Management & Analytics, Project Management, Digital Consultancy, and Recruitment.

As a multinational Dutch company, we have offices in Amsterdam, Istanbul, Lisbon, Kuala Lumpur, Bogota & Portland. With our exceptionally talented & diverse team, and our A+ client portfolio, the world is our oyster!

We are looking for a Data Analyst (Adobe) to join our team.

RESPONSIBILITIES

• Lead Adobe Launch implementation projects, managing tagging strategy and deployment across websites and mobile applications.
• Develop and maintain robust tracking plans ensuring consistent and accurate data collection across digital platforms.
• Design, build, and maintain interactive dashboards and detailed reports within Adobe Analytics Workspace and Report Builder to monitor KPIs and marketing effectiveness.
• Collaborate with marketing and product teams to analyze user behavior, campaign performance, and customer journeys leveraging Adobe Analytics and CJA.
• Support advanced analytics projects such as Marketing Mix Modeling (MMM) and multi-touch attribution to optimize media spend and campaign impact.
• Validate analytics data quality, troubleshoot discrepancies, and resolve technical issues related to tag deployment and data processing.
• Integrate Adobe Analytics data with other marketing and CRM systems to deliver holistic insights.
• Provide guidance on best practices for digital tagging, analytics governance, and compliance with data privacy regulations.
• Stay current with Adobe Experience Cloud product updates and analytics industry trends to continuously enhance analytics capabilities.

QUALIFICATIONS

• Bachelor’s degree in Marketing Analytics, Data Science, Business, or a related field.
• 2+ years of hands-on experience with Adobe Experience Cloud, including Adobe Launch for tag management and Adobe Analytics for reporting and analysis.
• Solid expertise in Adobe Analytics implementation and reporting, including Analysis Workspace, Report Builder, and API integration.
• Strong knowledge of Adobe Launch for deploying and managing tags across web and mobile platforms, ensuring accurate data collection.
• Experience working with Adobe Analytics Web and Mobile SDKs to track user interactions and behavior across devices.
• Familiarity with marketing measurement techniques, including Marketing Mix Modeling (MMM) and multi-touch attribution.
• Knowledge of Adobe Customer Journey Analytics (CJA) for integrating and analyzing cross-channel customer data.
• Proficient in SQL, JavaScript, and scripting languages for custom data manipulation, tracking validation, and troubleshooting.
• Experience designing and maintaining dashboards, custom reports, calculated metrics, segments, and alerts in Adobe Analytics.
• Understanding of data governance, privacy compliance (e.g., GDPR), and best practices in digital analytics tracking.
• Strong communication and collaboration skills to work closely with marketing, product, engineering, and data science teams.

WHAT WE OFFER

Mental Health & Suppor t💆🏻‍♀️: Free company subscription to our mental health & support partner ‘’Openup’’.

Referral Program 👫🏻: Our referral program ‘’Friends2Work’’ encourages our employees to refer their friends followed by a cash award once they are hired.

Self-Improvement 💪🏻: Access to numerous online courses and training in our own in-house training platform NMQ Academy & access to our exclusive Mentorship Program provided by our brilliant senior peers.

Team Environment 👑: We give you to opportunity to work with global brands together with a fun, diverse, and dynamic team and become a part of a global success story!

If you are interested in joining our team, please apply with your CV in English.

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NMQ Digital is proud to be an equal-opportunity workplace. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Don't be discouraged if you feel that you don’t fully meet every single one of the requirements for a particular role, there is always room for growth in NMQ!

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