Job Description

CHAGEE (pronounced CHAH-jee) is a modern tea house with over 6,500 locations globally.

Our teas have a rich cultural heritage stretching across several thousand years. We are one of the earliest regional teahouse chains positioned as the purveyor of modern tea culture. Our mission is to refresh and reintroduce the lifestyle of tea to the world, where guests can connect in a beautiful space and enjoy premium and diverse flavors of tea.

Through our stores across Malaysia, China, Singapore, and Thailand, we serve a staggering 100 million cups of tea monthly. CHAGEE is excited to expand to the US market, and this is your chance to be part of an exhilarating journey as we deliver the taste of authentic tea culture to America.

Overview:

Elevate your career with CHAGEE as our Copywriter, a key voice in shaping our brand's presence in the US market. We are looking for a passionate, versatile Copywriter who thrives on creativity and collaboration. As a member of our marketing team, you will craft compelling copy that aligns with CHAGEE’s brand voice and connects with diverse audiences across digital and offline platforms.

What you'll do:

• Craft compelling, on-brand copy across a diverse range of mediums—from drink descriptions and app screens to campaign messaging and customer-facing touchpoints.
• Write high-quality content for materials such as product pages, posters, membership prompts, store signage, and in-app interfaces.
• Develop seasonal and campaign-based messaging that reflects CHAGEE’s voice and emotional resonance.
• Collaborate cross-functionally with design, marketing, and R&D teams to ensure copy aligns with visual storytelling and brand direction.
• Optimize copy through user testing, performance data, and feedback loops to ensure clarity, effectiveness, and user engagement.
• Contribute to a cohesive narrative across all brand channels, maintaining consistency and authenticity in every word.

Experience you need to be successful:

• Bachelor’s degree in English, Communications, Marketing, Journalism, or a related field.
• 2+ years of experience in a copywriting or content creation role, preferably in a consumer-facing F&B or retail brand.
• Exceptional writing, editing, and proofreading skills with a portfolio of published work.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Familiarity with premium, experience-driven, or design-focused brands that emphasize storytelling.
• Experience with SEO best practices and digital content strategy is a plus.
• Experience working in tea, beverage, lifestyle, beauty, luxury hospitality, or high-end restaurant brands a plus.
• Skilled in creating content for multi-channel platforms including app, website, social media, and print.
• Bonus: Experience creating bilingual content or working in multilingual brand environments a plus.

What We Offer:

• Competitive salary
• 401K with company match to secure your future
• Comprehensive medical, dental, and vision insurance with company contribution for individuals and dependents
• On-site fitness center and wellness programs
• Generous paid time off and sick policy
• Income protection including Disability, Life, and AD&D insurance
• EAP Program to support your wellness objectives

CHAGEE is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic under applicable law.

The expected base salary range for this position is $65,000-$85,000. Your actual base compensation will be determined on a case-by-case basis and may vary based on considerations including (but not limited to): relevant knowledge and experience for this position, skills, education, certifications and more.

Don't miss out on this incredible opportunity to be at the forefront of CHAGEE's expansion into the US market. Join us in shaping the future of premium tea culture and creating unforgettable experiences that will captivate global tea enthusiasts. Apply now and be part of something truly extraordinary!

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