Marketing Specialist Job at HCI, Maryland

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  • HCI
  • Maryland

Job Description

Job Description

Job Description

Job Title: Marketing and Communications Specialist
Location: Remote
Department: Marketing and Communications

Job Overview:
We are seeking a creative, results-driven Marketing and Communications Specialist to join our growing team. The ideal candidate will possess a strong blend of design expertise, product marketing experience in the SaaS or IT industry, and proficiency with AI-driven content creation tools. If you're passionate about crafting impactful marketing materials, thrive in fast-paced environments, and excel in both independent and collaborative settings, we'd love to connect with you.

Key Responsibilities:

  • Campaign Development & Execution: Design and execute marketing campaigns aligned with company objectives and brand identity, ensuring maximum engagement and ROI.
  • Portfolio Management: Create and manage a diverse set of marketing materials—including product brochures, presentations, and digital assets—that are impactful and relevant to target audiences.
  • Graphic Design: Utilize design tools such as Vimeo , Microsoft Publisher , Figma and other industry-standard software to create visually compelling collateral for sales and marketing teams.
  • Collaboration: Partner closely with the MARCOM (Marketing and Communications) team to ensure creative consistency across campaigns while adhering to industry's best practices.
  • Multimedia Content Creation: Produce high-quality multimedia content using tools like Microsoft PowerPoint , Figma , Vimeo , and others to deliver engaging and interactive content.
  • AI Integration: Leverage AI tools to streamline content creation, improve productivity, and generate innovative marketing content.
  • Performance Monitoring: Track, analyze, and report on the effectiveness of campaigns, making data-driven decisions to continuously improve marketing strategies.
  • Time Management: Effectively prioritize and manage multiple projects in a fast-paced environment, ensuring deadlines are consistently met.

Qualifications:

  • Portfolio Submission: A comprehensive design portfolio is required , showcasing a variety of graphic design and product marketing materials that demonstrate creativity and alignment with industry standards.

  • Experience:
    • 1-2 years of product marketing experience in a SaaS or IT company.
    • 2+ years of graphic design experience, with proficiency in Adobe InDesign and/or Microsoft Publisher .
    • Familiarity with Adobe Illustrator and/or Figma or similar is a plus.
    • Experience using video editing tools such as Vimeo or Adobe After Effects is beneficial.
    • 1+ year of hands-on experience with AI-driven tools for content creation (e.g., AI copywriting tools, design automation, etc.).
  • Skills:
    • Strong goal-oriented mindset with a high attention to detail and excellent problem-solving skills.
    • Superior written and verbal communication skills in English .
    • Proven ability to juggle multiple projects, meet deadlines, and thrive under pressure.
    • Open to feedback, adaptable, and eager to continuously learn and grow in the field.

Benefits:

  • Major Medical Plans for health, dental and vision
  • Wellness Plan with complimentary Fitbit
  • Supplemental Insurance Plans at minimal cost
  • 401k plus company match
  • Excellent opportunities for advancement
  • World-class team working with the latest technology

Join Our Team : If you are a strategic thinker, creative storyteller, and results-driven professional looking to make an impact in the insurance technology industry, we invite you to join HCIactive's talented team. This is an exciting opportunity to be part of a dynamic company at the forefront of innovation, where your contributions will help shape the future of insurance platform solutions. Apply now to become our Marketing and Communications Specialist and unleash your potential with HCIactive.

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