1. Job Scope & Responsibilities
Main Responsibilities:
* Represent the La Tropical brand at retail tastings, on-premise activations, sporting events, and local festivals
* Educate consumers on La Tropical's brand story, products, and unique Miami roots
* Sample products responsibly, adhering to all alcohol guidelines and ID verification protocols
* Set up and tear down branded displays and promotional materials at events
* Capture content for social media and assist with light promotion via personal accounts (optional but encouraged)
* Communicate real-time execution updates and consumer feedback
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